360-Degree Feedback | Performance Evaluation | Employee Opinion Survey
Exit Surveys | Customer Satisfaction | Custom Applications | Stock Surveys

Customer Satisfaction

Service is a dimension upon which nearly all companies compete. The cost of acquiring a new customer is five to eight times more expensive than retaining a satisfied customer. A Customer Satisfaction Survey can have two different orientations:

* An Internal Customer Satisfaction Survey measures the performance of a department, team, or program as perceived by those serviced by it. For example, an IT department may want to implement an Internal Customer Satisfaction survey to evaluate the technical support it provides to others within the company.

* An External Customer Satisfaction Survey allows your clients, customers, patients, or guests to rate the people or systems that provide them with service.